▽ Advertising (re-design)

TITLE : ADVERTISING (RE-DESIGN)

MEDIA : ADOBE PHOTOSHOP

SIZE : A4

I have a habit of reading newspapers every morning, sometimes i feel like kinda surprise to see some advertisement are way to simple, there can make it more interesting. As we all know that a good advertisement will manage to bring out the message to the viewer easily.

A mistake I have done over here is forget to take the picture of the original ads. I only can tell you how the original ads looks like. Basically the original ads contains with words and only a picture of a small aeroplane. This ads is done by a vacation agency, offering a good bargain for those who like to visit japan.

The first time I look at this ads, I felt like it should be more attractive to attract viewer. So, i choose to redesign it.

The previous ads using the words "日本", which means Japan, to show out the location of the place. For me i would think that even though the words of Japan is enough to bring out the message that location is Japan, but don't you think that it should be adding much more beautiful scene that represent japan. As we all know that people are easily getting influence by images. With the help of images, the meaning of the font will be more strong.

Therefore i re-design it into this design, with a warm color, a feel like welcoming you to visit Japan. Notice out the word "去", which means go, i purposely put a flower behind it to high-light the word of "去" , asking viewer to go. =)